Program Head – Sri Lanka
Program Head – Sri Lanka
Retail, B2B Loyalty Programs, Marketing & Partnerships
Retail, B2B Loyalty Programs, Marketing &
Partnerships
Colombo, Sri Lanka (Full-Time)
Colombo, Sri Lanka (Full-Time)
Colombo, Sri Lanka (Full-Time)
Posted on : 03 February 2025
Posted on : 03 February 2025
Posted on : 03 February 2025
Company Overview
Company Overview
At Pathfinder, we're revolutionizing the retail industry by seamlessly blending physical and digital shopping experiences through our AI-powered . We empower retailers, malls, and airports to maximize revenues and enhance customer engagement by integrating advanced AI solutions.
At Pathfinder, we're revolutionizing the retail industry by seamlessly blending physical and digital shopping experiences through our AI-powered . We empower retailers, malls, and airports to maximize revenues and enhance customer engagement by integrating advanced AI solutions.
About the Role
About the Role
We are seeking an experienced Program Head to lead the RetailGPT Partner Program in Sri Lanka, driving partner engagement, retailer onboarding, and platform adoption while ensuring revenue growth and customer success.
This role involves working closely with retailers, malls, airports, high-street brands, and eco-system partners to design, implement, and scale strategic programs that enhance customer engagement and foster long-term business relationships.
The ideal candidate will have a strong background in program management, CRM, data-driven marketing, and loyalty campaign execution, with the ability to integrate AI-powered, blockchain-based, and ESG-driven initiatives into the retail landscape.
We are seeking an experienced Program Head to lead the RetailGPT Partner Program in Sri Lanka, driving partner engagement, retailer onboarding, and platform adoption while ensuring revenue growth and customer success.
This role involves working closely with retailers, malls, airports, high-street brands, and eco-system partners to design, implement, and scale strategic programs that enhance customer engagement and foster long-term business relationships.
The ideal candidate will have a strong background in program management, CRM, data-driven marketing, and loyalty campaign execution, with the ability to integrate AI-powered, blockchain-based, and ESG-driven initiatives into the retail landscape.
Key Responsibilities
Key Responsibilities
Program Development & Implementation:
• Design and execute the RetailGPT Partner Program for the Sri Lanka market, ensuring
alignment with business goals.
• Develop and manage program launch plans, timelines, and cross-functional team
coordination (Tech, Marketing, Operations).
• Localize platform features, onboarding strategies, and partner engagement models for
optimal market fit.
• Ensure retailer onboarding, integration, and retention through data-driven customer
engagement strategies.
Partnership & Relationship Management:
• Build and maintain strong relationships with retailers, malls, airports, and strategic
partners.
• Drive partner compliance, onboarding efficiency, and revenue-generating collaborations.
• Provide ongoing retailer support, content creation guidance, and strategic insights to
enhance platform adoption.
• Lead stakeholder communications, retailer success strategies, and partner satisfaction
initiatives.
Revenue Growth & Performance Optimization:
• Work with the Program Director and Operations Head to maximize non-subscription
revenue.
• Develop data-driven loyalty campaigns, prescriptive partner incentives, and personalized
marketing strategies.
• Track key revenue metrics, including sales uplift, engagement, and campaign ROI.
• Manage campaign invoicing, approval workflows, and retailer revenue-sharing structures.
Retailer Success & Support Services:
• Develop and oversee B2B retailer support frameworks to ensure seamless experiences on
the Retail GPT platform.
• Analyze retailer performance metrics, customer insights, and transaction data to drive
business growth.
• Provide training, workshops, and engagement models to optimize retailer success and
platform adoption.
Market & Data Analytics:
• Leverage AI-powered analytics, customer behavior tracking, and predictive modeling to
enhance program effectiveness.
• Utilize CRM management tools for data-driven decision-making.
• Monitor trading density, customer conversion ratios, and revenue per partner category.
ESG & Community Engagement Initiatives:
• Implement ESG-driven programs such as tree-planting initiatives and blockchain-based
tracking of community engagement.
• Promote sustainability initiatives, carbon-neutral rewards, and green commerce
collaborations.
• Drive volunteer programs, customer loyalty-based meal sponsorships, and CSR-driven
brand partnerships.
Program Development & Implementation:
• Design and execute the RetailGPT Partner Program for the Sri Lanka market, ensuring
alignment with business goals.
• Develop and manage program launch plans, timelines, and cross-functional team
coordination (Tech, Marketing, Operations).
• Localize platform features, onboarding strategies, and partner engagement models for optimal market fit.
• Ensure retailer onboarding, integration, and retention through data-driven customer
engagement strategies.
Partnership & Relationship Management:
• Build and maintain strong relationships with retailers, malls, airports, and strategic
partners.
• Drive partner compliance, onboarding efficiency, and revenue-generating collaborations.
• Provide ongoing retailer support, content creation guidance, and strategic insights to
enhance platform adoption.
• Lead stakeholder communications, retailer success strategies, and partner satisfaction
initiatives.
Revenue Growth & Performance Optimization:
• Work with the Program Director and Operations Head to maximize non-subscription revenue.
• Develop data-driven loyalty campaigns, prescriptive partner incentives, and personalized marketing strategies.
• Track key revenue metrics, including sales uplift, engagement, and campaign ROI.
• Manage campaign invoicing, approval workflows, and retailer revenue-sharing structures.
Retailer Success & Support Services:
• Develop and oversee B2B retailer support frameworks to ensure seamless experiences on the Retail GPT platform.
• Analyze retailer performance metrics, customer insights, and transaction data to drive business growth.
• Provide training, workshops, and engagement models to optimize retailer success and platform adoption.
Market & Data Analytics:
• Leverage AI-powered analytics, customer behavior tracking, and predictive modeling to enhance program effectiveness.
• Utilize CRM management tools for data-driven decision-making.
• Monitor trading density, customer conversion ratios, and revenue per partner category.
ESG & Community Engagement Initiatives:
• Implement ESG-driven programs such as tree-planting initiatives and blockchain-based tracking of community engagement.
• Promote sustainability initiatives, carbon-neutral rewards, and green commerce
collaborations.
• Drive volunteer programs, customer loyalty-based meal sponsorships, and CSR-driven brand partnerships.
Key Skills & Competencies:
Key Skills & Competencies:
Strategic Thinking:
Design Program for partners / retailers to increase business outcomes as per business KPI’s, ROI for each program, SOW / Agreement for each program, Billing support for each programs for AR team. Ability to align partnerships, campaigns, and incentives with business goals.
Analytical & Data-Driven Approach:
Experience in CRM, AI-driven analytics, campaign performance tracking, and customer segmentation.
Program & Project Management:
Strong skills in multi-stakeholder coordination, program scaling, and timeline execution.
Customer-Centric Mindset:
Passion for enhancing partner satisfaction, engagement, and loyalty growth strategies.
Technical Proficiency:
Hands-on experience with CRM, loyalty platforms, Salesforce, Power BI, Odoo, and campaign management tools.
Negotiation & Relationship Management:
Strong ability to drive retailer success, campaign collaborations, and revenue-sharing models.
Agility & Innovation:
Ability to integrate emerging technologies such as blockchain, IoT, AI, and gamification into loyalty programs.
Strategic Thinking:
Design Program for partners / retailers to increase business outcomes as per business KPI’s, ROI for each program, SOW / Agreement for each program, Billing support for each programs for AR team. Ability to align partnerships, campaigns, and incentives with business goals.
Analytical & Data-Driven Approach:
Experience in CRM, AI-driven analytics, campaign performance tracking, and customer segmentation.
Program & Project Management:
Strong skills in multi-stakeholder coordination, program scaling, and timeline execution.
Customer-Centric Mindset:
Passion for enhancing partner satisfaction, engagement, and loyalty growth strategies.
Technical Proficiency:
Hands-on experience with CRM, loyalty platforms, Salesforce, Power BI, Odoo, and campaign management tools.
Negotiation & Relationship Management:
Strong ability to drive retailer success, campaign collaborations, and revenue-sharing models.
Agility & Innovation:
Ability to integrate emerging technologies such as blockchain, IoT, AI, and gamification into loyalty programs.
Qualifications & Experience:
Qualifications & Experience:
Required:
• 8-10+ years of experience in program management, CRM, loyalty programs, or digital marketing within retail, eCommerce, or shopping malls.
• Expertise in retailer onboarding, loyalty campaigns, and customer engagement strategies.
• Deep understanding of B2B marketing, partnerships, and retail ecosystem dynamics.
• Strong technical knowledge of platform integrations, data analytics, and AI-driven consumer
insights.
• Proven ability to scale programs, optimize incentives, and drive customer-centric loyalty strategies.
• Degree in Business, Marketing, Technology, or a related field. Advanced certifications in CRM or Data Analytics are a plus.
Preferred:
• Prior experience in Sri Lanka’s retail, mall operations, or eCommerce ecosystem.
• Familiarity with blockchain-based loyalty structures, AI-driven predictive modeling, and ESG
• Experience leading strategic alliances, digital transformation projects, and prescriptive campaign initiatives.
Required:
• 8-10+ years of experience in program management, CRM, loyalty programs, or digital marketing within retail, eCommerce, or shopping malls.
• Expertise in retailer onboarding, loyalty campaigns, and customer engagement strategies.
• Deep understanding of B2B marketing, partnerships, and retail ecosystem dynamics.
• Strong technical knowledge of platform integrations, data analytics, and AI-driven consumer insights.
• Proven ability to scale programs, optimize incentives, and drive customer-centric loyalty strategies.
• Degree in Business, Marketing, Technology, or a related field. Advanced certifications in CRM or Data Analytics are a plus.
Preferred:
• Prior experience in Sri Lanka’s retail, mall operations, or eCommerce ecosystem.
• Familiarity with blockchain-based loyalty structures, AI-driven predictive modeling, and ESG
• Experience leading strategic alliances, digital transformation projects, and prescriptive campaign initiatives.
Required:
• 8-10+ years of experience in program management, CRM, loyalty programs, or digital marketing within retail, eCommerce, or shopping malls.
• Expertise in retailer onboarding, loyalty campaigns, and customer engagement strategies.
• Deep understanding of B2B marketing, partnerships, and retail ecosystem dynamics.
• Strong technical knowledge of platform integrations, data analytics, and AI-driven consumer insights.
• Proven ability to scale programs, optimize incentives, and drive customer-centric loyalty strategies.
• Degree in Business, Marketing, Technology, or a related field. Advanced certifications in CRM or Data Analytics are a plus.
Preferred:
• Prior experience in Sri Lanka’s retail, mall operations, or eCommerce ecosystem.
• Familiarity with blockchain-based loyalty structures, AI-driven predictive modeling, and ESG
• Experience leading strategic alliances, digital transformation projects, and prescriptive campaign initiatives.
KPIs & Success Metrics:
KPIs & Success Metrics:
• Number of retailer partnerships, program activations, and loyalty engagement campaigns.
• Shopper and Retailer Net Promoter Score (NPS).
• Revenue growth across partnerships, loyalty tiers, and campaign categories.
• Prescriptive campaigns per partner and measurable impact on customer retention and
spending behavior.
• Number of retailer partnerships, program activations, and loyalty engagement campaigns.
• Shopper and Retailer Net Promoter Score (NPS).
• Revenue growth across partnerships, loyalty tiers, and campaign categories.
• Prescriptive campaigns per partner and measurable impact on customer retention and spending behavior.
What We Offer:
What We Offer:
• Competitive salary and performance-based incentives.
• Leadership opportunities in strategic partnerships and digital commerce expansion.
• Collaborative and fast-paced tech-driven retail innovation environment.
• Career growth opportunities within AI, loyalty marketing, and ESG-driven commerce.
• Competitive salary and performance-based incentives.
• Leadership opportunities in strategic partnerships and digital commerce expansion.
• Collaborative and fast-paced tech-driven retail innovation environment.
• Career growth opportunities within AI, loyalty marketing, and ESG-driven commerce.
Apply now to join our mission to revolutionize B2B loyalty and customer engagement in
Sri Lanka!
If you’re eager to embark on an exciting new chapter in your career and believe this opportunity aligns with your aspirations, we’d love to hear from you. Please share your CV at hr@pathfinder.global mentioning the Position name in the subject line.
Apply now to join our mission to revolutionize B2B loyalty and customer engagement in Sri Lanka!
If you’re eager to embark on an exciting new chapter in your career and believe this opportunity aligns with your aspirations, we’d love to hear from you. Please share your CV at hr@pathfinder.global mentioning the Position name in the subject line.
Apply now to join our mission to revolutionize B2B loyalty and customer engagement in Sri Lanka!
If you’re eager to embark on an exciting new chapter in your career and believe this opportunity aligns with your aspirations, we’d love to hear from you. Please share your CV at hr@pathfinder.global mentioning the Position name in the subject line.
We would love to hear from you.
Feel free to reach out at:
Follow Us
Dubai, UAE
Pathfinder Global FZCO
#2W 105, DAFZA,
Dubai, UAE
Singapore
Rappo Holdings Pte. Ltd.
Level #42 Suntec Tower Three
8 Temasek Boulevard
Singapore 038988
FAQs
© Pathfinder 2024. All rights reserved
We would love to hear from you.
Feel free to reach out at:
Follow Us
Dubai, UAE
Pathfinder Global FZCO
#2W 105, DAFZA,
Dubai, UAE
Singapore
Rappo Holdings Pte. Ltd.
Level #42 Suntec Tower Three
8 Temasek Boulevard
Singapore 038988
Terms & Conditions
Privacy Policy
Careers
FAQs
© Pathfinder 2024. All rights reserved